Explore Our Digital Commerce Success Stories

Efficient Supply Chain & Excellent Customer Experience
Claro is a telecommunications leader with operations in 18 countries in America. As digitalization continues to transform these industries, Claro Colombia is placing greater emphasis on improving operational efficiency and customer satisfaction.
Fonixtree's Omni-Channel OMS has helped Claro centralize orders from over 100 self-owned stores, 6,000+ agent stores, and 31 warehouses, providing a unified sales inventory for all channels. This has improved inventory utilization and order efficiency. Additionally, the scheduling system better calculates the timeliness of each order, providing users with more reliable delivery estimates.
Thanks to Omni-Channel OMS, Claro has increased fulfillment efficiency by 30% and reduced out-of-stock problems by 20%.
"Fonixtree's powerful OMS gives us the confidence to create an end-to-end commerce experience for our customers." said Rodrigo de Gusmao, Executive Director of the Mass Market Unit at Claro Colombia.
WIDER SALES CHANNEL & FASTER CUSTOMER GROWTH
DITO is the newest telecommunications company in the Philippines, jointly invested by Udenna Group and China Telecom. As a new challenger in the market, DITO aims to compete with established CSPs and provide better telecommunications services to local people.
To achieve their goals, DITO has partnered with Fonixtree to implement a multi-sales-channel strategy to reach more customers. By utilizing Telecom eCommerce and Omni-Channel OMS solutions, DITO offers seamless cross-terminal services and improves conversion rates.
Since its launch, DITO has maintained an eCommerce DAU of 600K and omnichannel monthly orders of 500K. These numbers are impressive for a new player, this solution has made significant contributions in the early stages of user development.
WIDER SALES CHANNEL & BETTER CUSTOMER SATISFACTION
U Mobile is a data-centric mobile data service company in Malaysia that has won multiple awards . Despite being the youngest telco in the country, U Mobile's customer-focused approach has allowed them to thrive.
In 2020, U Mobile partnered with Whale Cloud BSS V9 to facilitate their digital transformation. They sought user-friendliness, operational efficiency, and solution deliverability. One of the solutions was Fonixtree Telecom eCommerce, which enabled U Mobile to offer an omni-channel sales experience and gain deeper insights into customer behavior for better shopping experiences and satisfaction.
Thanks to Telecom eCommerce, U Mobile has achieved online sales of all telecommunications products, seamless system integration, better social media engagement, and driven the growth of online sales.
SIMPLIFIED OPERATION & COST SAVING
Synagie Singapore is a highly acclaimed eCommerce enabler and the top-performing company in Singapore and Southeast Asia. Established in 2016, Synagie empowers digital and omni-commerce across major channels and platforms in Asia and Europe, covering seven local marketplaces.
Synagie, facilitated by Fonixtree Omni-channel OMS, has revolutionized the business operation by omni-channel sales, unified sale inventory, and centralized management of over 300 brands, including big ones NIKE, Unilever, Adidas, Estée Lauder, DeLonghi, Calvin Klein, etc. The OMS, with connection to different types of warehouses and logistics, has automated the E2E supply chain process to help Synagie resolve the long-term oversell issues and save massive human resource cost.
The implementation of Vendor-Managed Inventory (VMI) module also helped Synagie get more signings from big brands, further expanding its business operation, and provide more seamless shopping experience for both brands and customers.
Various Consumer Scenarios & Higher Usage Frequency
Monpay, one of core business offerings of Mobicom Group (a leading Telco & IT company in Mongolia), is certified by the Bank of Mongolia and is holding the first unlimited e-money permit in the country. Their pursue is to provide users with a comprehensive payment ecosystem.
With Fonixtree eCommerce, Monpay has successfully expanded the capabilities to support various online consumer scenarios, including online sales of not only traditional goods, but also services like restaurant booking and hotel reservations. This Monpay eCommerce marketplace is open enough for third-party merchants to onboard with very low barrier, continually enriching the services available to users.
Monpay constructively establish an online consumption environment by taking eCommerce into their wallet solution. This satisfies users' various daily needs, thereby increasing the usage frequency of Monpay and expanding the user base.
Telecom Full-Service Online Sales & Enhanced Customer Journey
Telekom Malaysia Berhad (TM) is the leading integrated telecommunications company in Malaysia, serving as the national connectivity and digital infrastructure provider. It is the largest fixed-line telecommunications operator in Malaysia.
In 2023, TM and WCT collaborated to drive a comprehensive digital transformation in the Telco sector. In the online retail seg, TM utilizes Fonixtree Telecom eCommerce to achieve online sales of mobile and fixed-line services, unifying the online business channels. By implementing A/B tests for all customer journey design, TM provides consumers with a comprehensive selection of telco products and continuously-improving online shopping experience.
Telecom eCommerce has brought substantial growth to TM online sales, and has simplified operations for both mobile and fixed-line services in a very short time. This contributes significantly to the company's success in the rapidly evolving digital landscape.
DEEP CUSTOMER ANALYSIS & MUTUAL GROWTH
ASHITA Group Sdn Bhd is a prominent wholesale trader, distributor, importer, and retailer of mobile phones, accessories, and consumer electronic products in Malaysia. Founded in 1993, the company is dedicated to delivering top-quality products and exceptional service to its customers.
The company has recently launched CENDOL, a social commerce platform developed in partnership with Fonixtree. This platform offers customers a personalized shopping experience, providing differentiated shopping credits based on their profiles, order history, and behaviors. The multi-level distribution system of CENDOL allows customers to sell goods and earn commissions.
Through the implementation of CENDOL, ASHITA has been able to broaden its sales channels, achieve significant customer growth, and increase sales.
LARGER AUDIENCE BASE & HIGHER CUSTOMER VALUE
PT Smartfren Telecom Tbk (IDX: FREN) is a leading telecommunication company in Indonesia that has been growing rapidly. As pioneers of 4G LTE internet service and VoLTE service, they have helped to open up new opportunities for Indonesia in the digital era.
Fonixtree has partnered with Smartfren to launch NURI, an online community store integrated with the SF APP to re-monetize on existing customers. NURI creates a lifestyle community for customers and offers a diverse range of products.
With one year since its launch, NURI has garnered over 3 million registered customers and maintained high levels of activity and conversion rates. The platform has also driven the activity of SF APP customers, demonstrating its effectiveness in engaging and retaining customers.
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